Tuesday, February 5, 2013

Super Advertising 2013


This commercial was memorable to me because I wasn't expecting the amount of aggressiveness that resulted from the two guys fighting but I thought it was funny.

It costs $3.5 million to air a commercial during the Super Bowl.

Other expenses that go into making a commercial include advertising agency, production costs, equipment, location, crew, actors, and catering.

Oreo spent about $3.8 million on their Super Bowl commercial. If one bag costs about $3.95 and they make about $1.97 from each bag they sell, they would have to sell about 2,000,000 bags to pay for their commercial.

I think oreo will sell more than enough to pay for the commercial because they make about 7.5 billion per year.

Friday, February 1, 2013

TED Challenge

1.  The TED organization is about spreading worthy ideas involving technology, entertainment, and design.
2.  The idea of their website is so people can easily navigate to find most recent updates, videos, and news. The website has an easy to navigate design and apparent links.
3.  The topics that most interest engineers are the business and science because both of these topics are associated with engineering.
4.  Lessons in business… from prison, 4 lessons in creativity, why architects need to use their ears